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Bright Orange Thread
Serving Delaware and Philadelphia
1-302-250-2339
Success Stories
Here is a selection of our most recent projects. Some of the projects are live and under the control of our clients, while others are still in development. If you would like Bright Orange Thread to bring our design expertise to your project, please drop us a line.
Category
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Standard Distribution
- Scope:
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SEO/SEM
Design
CMS
Site maintenance - Status:
- Live
Standard Distribution
A stronger identity as Delaware’s largest beer distributor attracts outside suppliers.
We worked with BOT to really beat up the website… Now we have it right where we want it.
Business Challenge
With two warehouse locations in Wilmington and Dover, Standard Distributing serves as Delaware’s leading wholesale beer distributor, supplying over 10 million cases a year. The company’s previous website didn’t reflect their size or corporate identity as a top beer distributor, and they hoped to:
- Attract potential suppliers with an improved web presence
Our Solution
Standard Distributing employed Bright Orange Thread’s creative design services to effectively communicate their corporate identity on the web. Our design experts provided solutions by:
- Creating a compelling design that matches Standard Distributing’s identity and showcases their range of brands and suppliers
- Rebuilding site architecture to draw visitors and promote key messages
- Developing a user-friendly interface and navigation
Impact
With a new and improved site design, we were able to strengthen Standard Distributing’s identity as Delaware’s largest beer distributor, thereby attracting outside suppliers. The Delaware beer specialists now have a web site that can expand and grow as their company does.
