Blog | Bright Orange Thread Blog

Bright Ideas & Strategies for Improving Business Websites

Site Launch: Kauffman Gas now offers online bill payment for customers

This established propane provider received a fresher-looking website with new customer-focused features, including an online payment and account management system.

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Site Launch: First look at new website for Special Olympics Delaware

The day is finally here to launch Special Olympic Delaware's new website! As our pro-bono client, SODE receives the redesigned site in addition to 3 years of support and sponsorship.

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Google Expanded Listings vs. Home Page

Are Google's expanded search links more efficient in navigating users to the information they want than the home pages they conceal? Jason Fried seems to think so. Whether you…

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Follow Web Standards as a Best Practice for Building Websites

Is your site up to standards? Research shows that following current web standards can impact the success of your site. Since Bright Orange Thread designs with these web guidelines in…

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One Month in Retrospect

Julia, our newest writing intern from the University of Delaware, reflects on her first month working at Bright Orange Thread!

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Writing for the Web Training

Did you know that most web users only read the first 3 words of a paragraph before deciding to continue reading? Neither did our clients who took part in our new…

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Welcome Julia

We are pleased to announce Julia Nollen as the newest addition to the BOT team. Julia is a rising senior at the University of Delaware where she studies English, Film,…

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Every website needs an Email Marketing Campaign

With frequent email campaigns, you can keep your business top-of-mind with subscribers and drive them to your website or company blog, ultimately increasing the chances of a sale.

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Bright Orange Thread to take part in DELCO's Tabletop Showcase this Thursday

Bright Orange Thread will be "on display" at the Delaware Valley Multi-Chamber Mixer & Showcase this Thursday, June 17th at Harrah's in Chester.

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Site Launch: We're "springing" 2 new sites for PMA

There's still a little bit of spring left, right? (First official day of summer is June 21st.) We recently completed two new micro-sites for the Produce Marketing Association (PMA),…

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