Design and copywriting should work together
André Spiteri via Rocksalt Copy Creatives
Get writers and designers together from the start. Even a ...
Posted on June 16, 2023
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Design, Copywriting, Marketing Untied, TeamWork
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How To Write An About Page For Your Propane Company That Doesn’t Make People Yawn
We’ve said it before, and we’ll say it again: your About Page is your second most visited page on yo...
Posted on April 09, 2020
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Copywriting, Writing for the Web, Propane Marketing
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5 Reasons Propane Company Owners Are Wrong About Blogging
Many propane companies don’t blog on their websites. We have learned that one reason is many propane...
Posted on December 15, 2017
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Content Marketing, Copywriting, Inbound Marketing
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How Blogging Won Our Client the #0 Spot 3x in 1 Week
The higher your web page or blog post shows up in search results, the more likely a person will clic...
Posted on October 12, 2017
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Copywriting, SEO, Success Stories, Propane Marketing
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CM 101: Writing for the Web: The Power of Copywriting
We are exposed to hundreds of pieces of content every day — blog posts, news articles, images, video...
Posted on November 08, 2016
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Content Marketing, Copywriting, Inbound Marketing
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4 Reasons to Hire an Expert Writer for Your Website
Don’t Hire an Expert to Write Your Copy. Hire an Expert Writer.
Full disclosure: I, Hendrik-Jan, did...
Posted on July 27, 2016
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Copywriting
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Calls-To-Actions Need Specific Language and Good Design
Generate more conversions with better CTAs
“Read More!”, “Click Here!”, or the simplest of them all,...
Posted on April 29, 2016
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Copywriting
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Writing for the Web: Declaring Page Content
Studies show that 80% of users do not scroll below the fold. Why? Because they aren’t confident the ...
Posted on September 30, 2015
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Copywriting, Writing for the Web
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3 web writing strategies to make your content more effective
Making content stand out in a sea of digital media is not always easy. Your work faces a lot of com...
Posted on April 26, 2013
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Copywriting
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Content Marketing: 3 Critical Tips to Ensure Your Content is Valued
One of today's greatest marketing strategies, content marketing helps businesses build relationships...
Posted on February 28, 2012
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Content Marketing, Copywriting
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