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Showing blog posts in: Social Media


Don't Use Social Media Automation to Communicate Blindly

How Social Media Automation Can Both Help & Harm Your Communication By giving people the power to share, we're making the world more transparent. - Mark Zuckerberg, CEO of…

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A Cautionary Tale: When Social Media Automation Makes You Sound Like a Robot

No one wants to sound like a robot when communicating online. You want social media and email interactions to be as genuine and engaging as you are in real life. …

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Don't Break Social Post Promises

Imagine this: You click on a social media post titled “Top Ten IT Concerns for Nonprofits”. What do you expect to find on the other end? …

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6 Do's and Don'ts To Make Your LinkedIn Headline Standout

Your LinkedIn Headline is the tagline of your movie, it should entice people to view your full profile. However, the majority of headlines on LinkedIn fail at doing this. …

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How to manage LinkedIn Showcase Pages that effectively target your audience

High-search visibility and more than 200 million registered LinkedIn users make your company page more than just another social media account, it is an excellent informational supplement to your website. Showcase…

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What is the best way to leverage social media for your business?

I recently engaged in a few LinkedIn discussions inquiring how often a business should post to different social media outlets, and how much social media activity is too much. Social…

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3 LinkedIn Tips Marketing Professionals Need to Drive Traffic to Their Website

Guest Post by Brynne Tillman of Business Development University

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5 Basic Steps to Make a Facebook Page

According to the most recent reports, Facebook now has over 750 million users, many of which are businesses and organizations. Knowing this staggering statistic, your company may be considering a Facebook…

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Business + Facebook: Be Social!

To say that Facebook is a hot trend right now is an understatement. It seems like every business has a page, but does every business need one? Obviously, there is…

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