Here’s Your Wake Up Call: Put Your Number on Top!
Push ahead of the competition and grow your business by following these steps to improve your phone ...
Posted on September 17, 2021
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Content Marketing, Design, User Experience, Propane Marketing
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Get More Winter Propane Leads by Putting Your Phone Number at the Top of Your Website
The busy winter propane season is well underway. Your phone is probably already ringing off the hook...
Posted on February 12, 2019
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Content Marketing, Design, User Experience, Propane Marketing
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Why You Need to Place Your Phone Number at the Top of Your Propane Company’s Website
Like many propane companies, your website may only list your phone number on your Contact page. 56 o...
Posted on December 22, 2017
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Content Marketing, Design, User Experience, Propane Marketing
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5 Ways to Boost User Engagement on Your Website
Every business has a website, but in this age of instant gratification and smartphone surfing, just ...
Posted on May 16, 2016
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User Experience
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3 Principles to Ensure Your Website Strengthens Your Relationship With Prospects
Build stronger relationships with prospects by shaping the interactions people have with your websit...
Posted on December 07, 2015
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User Experience
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Cleverness, Clickbait, and Correctness - Why Headlines are Important
Many users only read the headline. NPR’s article, Readers React To Headlines Gone Wrong, has convinc...
Posted on November 17, 2015
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User Experience
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Would You Give Up Your Email Address for Toffee Blondies?
Well, it’s not that simple. This is a story about double gated content, a story about a print publis...
Posted on October 26, 2015
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User Experience, Email Marketing
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Usability Don’t: User self-identification in the login process
Users on the web don’t like to self-identify who they are (it’s hard enough in real life). Student, ...
Posted on July 17, 2015
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User Experience
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Speaking Navigation
A sleek new web design trend is catching on amongst B2B websites. I'm sure you've seen it before...l...
Posted on July 13, 2015
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User Experience
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Video Backgrounds - when NOT to use them
Sleek video backgrounds are the latest trend in web design. Many B2Bs that like to stay on the cutti...
Posted on April 29, 2015
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User Experience, Most Popular
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