Site Launch: Vertical Solutions

Bright Ideas & Strategies for Improving Business Websites

Site Launch: Vertical Solutions

A website redesign to move Vertical Solutions further up

Check our fresh design for Vertical Solutions, a company supports other organizations with business management software, business processes, and technology expertise.

When Vertical Solutions came to us they already had a couple of ideas in mind. First, they wanted a website current with latest best practices for lead conversion and helping users scan (since they very rarely read) through content. Secondly, they wanted a Content Management System (CMS) so non-technical staff could update the site. (No longer would marketing delegate website updates to the CEO!)

We successfully accomplished both of their goals and we developed navigation that is clear and easy throughout the website, mirroring Vertical Solutions’ aim to make day-to-day tasks problem-free for their clients.

As an added bonus while working on the visual design we had a lot fun working with the many colors in Vertical Solutions’ logo, which of course made it easier to sneak in a bit of our signature orange!

Website Features

  • Blog page
  • Online Help Desk
  • Resource Library

Take a look at the new Vertical Solutions site now!

About the Author
is the Lead Strategist of Bright Orange Thread. Reach him at
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