Firm achieves quick, effective results with Wordpress site launch
As the Sudow Kohlhagen Law Partners were busy preparing to launch their new practice, Bright Orange Thread was busy developing a site for the firm to establish its web presence.
The firm needed a site that was clean, professional, informative, and easy to manage. They were also operating on a tight deadline to launch the site and move their practice forward. BOT designed the information architecture, developed effective copy and customized a site that reflected their brand image.
Information Architecture & Copy
Our goal for the copy was to make it persuasive and convincing, without relying to heavily on legal jargon that would confuse users. We chunkified the content into five simple pages that clearly and effectively communicate the message. The copy is clean and clearly communicaties the firm's experience and talents.
BOT and the partners chose a WordPress theme that could adapted suitably for the brand. The popular blogging platform is user friendly and does not require a significant amount of time or web experience.