​Perfect timing

Troy Sympson via The WDG Agency

Frequency tied to intent, job function, and stage in the buyer journey makes your emails more relevant.

Email Marketing | Takeaway submitted by Hendrik-Jan, Lead Strategist

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No clicks required

Kath Pay via LinkedIn

Email is now zero-click marketing. Subject lines, preview text, and sender name alone can drive action without a single click.

Email Marketing  | Takeaway submitted by Sophia, Digital Marketer

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Milk your content

via eclincher

“Don’t reinvent the wheel—turn your best-performing blog post into 3 LinkedIn graphics, a carousel, and an email snippet.”

Social Media | Takeaway submitted by Leah, Digital Marketer

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​Pause with purpose

via Think Fast Talk Smart Podcast

Don’t feel pressured to fill every silence. Taking a moment to pause shows you’re being thoughtful and listening.

Teamwork | Takeaway submitted by Martha, Email Marketer

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Well-done hamburger

Kate Kaplan via NN/g

Hamburger menus for mobile navigation are a more familiar pattern today than they were 10 years ago.

Design | Takeaway submitted by Hendrik-Jan, Lead Strategist

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Pure pigment

Kylie Goldstein via WIX Blog

Your logo's strength isn't in its color. Ensure it works perfectly in black and white or grayscale for everything, from invoices to branding.

Design | Takeaway Submitted by Leah, Digital Marketer

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Friction-free

via Chase Dimond

Ditch friction words like "sign up." Instead, offer benefits such as "Get instant access" to boost engagement.

Writing | Takeaway Submitted by Sophia, Content Marketing

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Connect the dots

Karri Saarinen via Shortcut

Eliminate silos to boost work quality. When everyone connects the dots from design to implementation, shared responsibility yields better results.

Teamwork | Takeaway Submitted by Leah, Digital Marketer

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No one reads

Rita Kind-Envy via Medium

Online readers skim, not read. Hook them by using short paragraphs, mixing sentence lengths, using bullet points, and adding images.

Writing | Takeaway Submitted by Hendrik-Jan, Lead Strategist

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Cringe and conquer

Shachaf Rodberg via WIX Blog

Used correctly, cringe marketing makes your brand memorable and human. Relatable awkwardness boosts social media visibility through strong reactions.

Social Media | Takeaway Submitted by Leah, Digital Marketer

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