Our big hairy audacious goal (or BHAG*) is to have deep, meaningful, and focused partnerships

That's why we limit ourselves to just 12 clients.

This allows us to invest the time and energy needed to truly understand your goals, your prospects, and your business.

Read Our Foundational Stitches to see what we do to create meaningful partnerships.

* BHAG is a term coined by Jim Collins and Jerry Porras in their book, Built to Last: Successful Habits of Visionary Companies.
** Last updated October 2024

Yes, you heard that right—at Bright Orange Thread, 1+1 = 3

If you're sticking to the same cookie-cutter approach where 1+1 equals 2, you'll get lost in a sea of generic AI content.

But when 1+1 equals 3, your brand stands out—like a great electrician or an unforgettable speaker, it's the exceptional marketing people remember.

We’ve seen this magic number work time and time again. 

50 high-quality, SEO-optimized blog posts will improve your site visibility, establish authority, and attract quality leads.

Our client, Sperr’s, saw a 3,000% increase in traffic with this strategy, and another client, Kauffman Gas, doubled their website visits. Our Answer Vault marketing framework is designed to help you reach 50 high-quality blog posts efficiently.

Choose joy & Profit

You drive more effective marketing decisions by crafting strategies around your Ideal Client. The client...

  • You love working with
  • Brings an optimal amount of profit
  • Aligns with your future business goals

You find these clients by developing your ideal client profile.

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Clients We Love Working With**

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Becoming a client of Bright Orange Thread takes four conversations. See what we'll talk about.

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You’re a great fit for us if you:

✓ Are the CEO of a small, trusted team, and want to keep it small.

✓ Just took over the reins of your family business and want to expand.

✓ Have a vision for your company and need a trusted advisor and integrator to make it happen.

✓ Love to learn and want to learn marketing for your business like KPI metrics, CRM systems and more.

✓ Are buying marketing for a second time because you didn’t know how to measure results the first

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Fundamentals Power our Team and Work

Fundamental #1: Always Ask "Why?"

The search for the best solution is always worth the effort. Challenge and question what you don’t understand. Don’t accept anything at “face value” if it doesn’t make sense to you. Suspend your judgment rather than jumping to conclusions. Be curious, ask thoughtful questions, and listen intently to the answers. Dig deeper to go beyond the expected. Ask the extra question.

View All of Our 30 Fundamentals

We’re Fully Remote

We were remote before remote was cool—even when some of us were in the Landenberg Headquarters, and others worked in NYC, Lancaster, or Newark.

We can prove it. This blog post from 2013 discusses how we utilized virtual work way before it was the norm.

How We Work Virtually

Featured Work View All →


  • 337% Increase in Revenue from Marketing Sparks Growth for Local Electric Company

    I’m really pleased with the results of marketing. Marketing through multiple avenues has definitely increased our brand awareness.

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  • 257 Roofing Leads in 12 Months

    We received so many new roof calls this summer, which is surprising because July is usually a slow month for us. While other roofing contractors had been slow this summer, prospects easily found us on Google when they looked up a local roofing contractor. It was satisfying to see firsthand the SEO work Bright Orange Thread is doing for us pay off.

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  • Increase in Traffic & Online Leads Through Landing Pages & Pay Per Click Campaign

    The campaign has greatly increased our exposure...We're the first company both new & existing customer see

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  • Homepage Reorganization Decreases Bounce Rate for Project Management Company

    We saw a 27% increase in web inquiries from the year prior, and closed four of those opportunities which brought in more than $1.5M in revenue for the year.

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  • Increase User Engagement with Easy-to-Find Content

    We like the new look. The new content structure makes it easy for people to find what they need.

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  • Propane Company Earns $23 in Revenue for Every $1 Invested in Online Marketing

    We’re the first company prospects see when they search Google for propane in our service area. Being more visible helps us win more customers.

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  • One-Page Website That Packs a Big Punch

    We are so pleased with our new website. Thanks for all your hard work!

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  • Website Strengthens Credibility of a Local Business

    We had a dated website that wasn’t bringing in many new leads. As a busy small business we had no time to research how to build a website. Calling BOT was one of the best decisions we made. The entire process was seamless and they made sure we understood everything every step of the way!

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  • Logo Design That Reels in Prospective Customers

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  • Water Marketing Website Connects with Prospect Pain Points by Showcasing "Problems We Solve"

    To launch my website, I realized I would either need to focus 3 weeks of my time to get a DIY site, or invest in a pro. The best part of hiring a pro was the dialogue, which was a conversation I couldn’t have with myself.

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  • Strong Design Refresh Saves Money and Time on Development of New Website

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  • 374% Increase in Social Media Views Drives More Traffic to Website

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  • Not-For-Profit Financial Worth Proven Through Content Visualization of Annual Report

    The Bright Orange Thread team brought CPS'S work and value literally to life, adding interactivity and a wealth of content that simply isn't possible with print.

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  • Customers Increase Propane Company’s 5-Star Reviews by over100%

    View Project