Weekdays > weekends
Nathan Ellering via CoSchedule Blog
Saturday and Sunday are the worst days to send email. Saturday took sixth place in five of 10 studies and seventh place in four of 10 studies. Sunday took sixth place in four of 10 studies and seventh place in five of 10 studies.
Email Marketing | Takeaway Submitted by Sophia, Content Marketer
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ChatGPT cheat sheet
Hamna Aslam Kahn via LinkedIn
ChatGPT Prompting Cheat Sheet.
Writing | Takeaway Submitted by Jessica, Email Marketer
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3…2…1…headlines!
Please Advise via Top Hat
You have mere seconds to grab attention. Make your headlines bold, clear, and benefit-focused.
Conversion Rate Optimization | Takeaway Submitted by Martha, Email Marketer
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Fill in the b___k
Phill Agnew via the Nudge Podcast
Generation Effect: Words with b____s are more memorable.
Writing | Takeaway Submitted by Hendrik-Jan, Lead Strategist
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Skip the “we”
Chris Long via Search Engine Land
Don’t use first-person language [in blogs] to win featured snippets.
SEO | Takeaway Submitted by Rachael, Project Manager
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Assume generosity
Brené Brown via James Clear's Newsletter
“Our relationship is only a trusting relationship if you can assume the most generous thing about my words, intentions, and behaviors and then check in with me.”
Teamwork | Takeaway Submitted by Rachael, Project Manager
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Take the time
Omid G. via Marketer Milk
“SEO takes time.” Often, it can take 3-6 months before you start seeing your content rank.
SEO | Takeaway Submitted by Martha, Email Marketer
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Necessity over trends
Erica Santiago via HubSpot
Personalization is a necessity in email marketing. It should be in every email. It’s not a trend. Trends are something you test.
Email Marketing | Takeaway Submitted by Martha, Email Marketer
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Teach new
Pamela Bump via HubSpot
“People are driven to read blogs that teach them how to do something new.”
Writing | Takeaway Submitted by Hendrik-Jan, Lead Strategist
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Start crisp
Frances Frei via TED Talk
Start with your point in a crisp half-sentence, then give your supporting evidence. Get people invested, then share your awesome ideas.
Writing | Takeaway Submitted by Hendrik-Jan, Lead Strategist
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