Our Blog

April 29, 2025 By Barry Bright

50 Blogs or Bust

Research shows blogging is a heavy-hitter when it comes to generating website traffic and leads.

To really capitalize on this tactic, you need to post at least 50 blog posts.

50 Blog Posts or Bust

In one study, HubSpot compared the total number of blog articles published by a company against its number of median leads per month.

Once a company published over 35 articles, their leads increased by 30%. Once they published 52 posts, their leads went up by 77%!

Double the Traffic, 130 New Leads

Blogging has been a successful tactic to increase website traffic and leads for many of our clients.

Take our client, Kauffman Gas.

While Kauffman Gas already had a handful of published posts, we accelerated their blogging efforts to reach 50 posts faster.

Within 12 months, they had over 50 blog posts—and their website traffic more than doubled.

Thanks to their new blogging strategy, they gained 130 new clients in 2 years.

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