Live Webinar on February 16: Writing for the Web
On Wednesday, February 16, we will present our third live Webinar: Writing for the Web—The Research & Techniques Behind Copy that Sells....
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Site Launch: Catholic Youth Ministry
The Office for Catholic Youth Ministry (CYM), a Catholic Diocese of Wilmington organization dedicated to effective ministry in parishes and schools, receives a website that serves as a comprehensive resource center for its members and participants....
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What We Read #1: Writing for the Web Tips
How do you establish a positive user experience through copy?Great user experiences don't happen by accident. Present your readers with organized, scannable copy that will capture attention quickly and convey messages clearly. Doing so will help i...
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Keep visitors coming to your site with Fresh Content
Visitors can tell when a website is stale. As soon as they see stale blog posts, events, or old dates, they're ready to hit the back button. The bottom line? Stale content reflects poorly on your business and drives visitors off your site.But you...
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A Year in Review: We look back at 2010
It's the first week of January, which means it's time to reflect on the year's achievements! In 2010, the Bright Orange Thread team... Launched 16 sites Wrote 28 blog posts Won an award Created a Facebook page Presented a series of Webinars And that'...
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Live Webinar on January 19: Choosing the Right CMS
What's new in 2011 for Bright Orange Thread? On Wednesday, January 19, we will present the second Webinar in our series: Choosing the Right Content Management System for Your Website....
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Site Launch: Single-page website for Maternity & Women’s Health
This single-page website perfectly showcases Dr. Vergara's medical practice. Spreading the limited content across 3 pages would have led to an empty-looking site, so we presented it all on one thorough, complete page.Visit Maternity & Women's ...
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Join us for the first of a Webinar series on Wednesday, December 1
It's been a while since our last post, but that's because we've been busy preparing a series of free, live Webinars! The first Webinar is less than 2 weeks away, and we're pretty excited about the topic: Web Designer Litmus Test – 5 Simple Questions...
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Site Launch: Marketing Connections
We recently finished a site for Marketing Connections, a professional telemarketing firm based in Manchester, New Hampshire.After developing the site design and structure, we worked with the firm to strengthen their overall messaging to match the ...
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7 Bad Assumptions to Avoid About Your Website
When it comes to planning a website, we've seen too many people make choices with good intentions but bad outcomes. Here's 7 bad assumptions you don't want to make about your own website......
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