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Special Olympics Delaware honors Bright Orange Thread at “Night of Heroes”

Award ceremony this Wednesday, October 6Special Olympics Delaware's "Night of Heroes" celebrates the significant contributions of people and organizations both from the past year and over a longer period of time. An overwhelming amount of positive...

Posted on October 05, 2010 in Team

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Site Launch: SSi Consulting receives redesign with a full-featured CMS

For SSi Consulting, a provider of business management software and consulting services, lead-generation is about delivering high-value content to visitors through their website....

Posted on September 29, 2010 in Site Launch

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Site Launch: Site for PBL@UD supports content growth and offers fresh copy

PBL@UD, a problem-based learning group at the University of Delaware, had a website overflowing with content. As an international leader in problem-based learning, PBL@UD needed a more advanced framework to hold their content, as well as stronger co...

Posted on September 21, 2010 in Site Launch

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Site Launch: Kauffman Gas now offers online bill payment for customers

This established propane provider received a fresher-looking website with new customer-focused features, including an online payment and account management system....

Posted on September 08, 2010 in Success Stories, Propane Marketing

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Site Launch: First look at new website for Special Olympics Delaware

The day is finally here to launch Special Olympic Delaware's new website! As our pro-bono client, SODE receives the redesigned site in addition to 3 years of support and sponsorship....

Posted on September 01, 2010 in Site Launch

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Google Expanded Listings vs. Home Page

Are Google's expanded search links more efficient in navigating users to the information they want than the home pages they conceal? Jason Fried seems to think so. Whether you agree or not, Fried's article from 37signals begs the question: Should we...

Posted on August 25, 2010 in User Experience

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Follow Web Standards as a Best Practice for Building Websites

Is your site up to standards? Research shows that following current web standards can impact the success of your site. Since Bright Orange Thread designs with these web guidelines in mind, we figured we’d tell you a little bit more about them....

Posted on August 02, 2010

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One Month in Retrospect

Julia, our newest writing intern from the University of Delaware, reflects on her first month working at Bright Orange Thread!...

Posted on July 19, 2010

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Writing for the Web Training

Did you know that most web users only read the first 3 words of a paragraph before deciding to continue reading?Neither did our clients who took part in our new web training session, Writing for the Web. In fact, they were surprised by a lot of th...

Posted on July 06, 2010 in Content Marketing, Copywriting

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Welcome Julia

We are pleased to announce Julia Nollen as the newest addition to the BOT team. Julia is a rising senior at the University of Delaware where she studies English, Film, and Interactive Media. Through her media courses, Julia has learned that web wr...

Posted on June 28, 2010 in Team

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