3 Simple Ways to Get More Reviews on Google
With so many fuel providers to choose from, potential customers often look online to see what types of things people are saying about your company. Having lots of positive Google reviews is a great way to boost your propane/oil company’s credibility!...
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Why Speed is Important for Your Propane Website
People have a short attention span when visiting sites online. They expect fast results which means you need to provide them with a website that loads quickly. You have about 5 seconds to make a good first impression on your website. A site bogged do...
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Year-End Email
Hi Oliver, I hope all is going well and strong for the Bright Brothers. “We’ve done surprisingly well this year…” is what I hear a lot recently. Somewhere in there, I hear a sigh of relief after a tumultuous 24+ months. But really, I hear a payback ...
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Why You Should Wait Until Spring to Redesign Your Website
Your website is the corner of your marketing strategy and in today’s digital world, websites are critical. Your site needs to look the part and have the features needed to make your customer’s lives easier. As a seasonal business, the timing of a we...
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How Email Marketing Can Win You New Service Work Before Winter Hits
The busy season is fast approaching. Before you know it, your delivery routes will be full and your guys will be trucking across town to keep homes warm. Right now is the perfect time to send your team on service calls before they are slammed with d...
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3 Marketing Initiatives to Start in September to Boost Sales Through February
As we bid summer adieu, it’s important that you start taking initiatives to market your propane/oil company for the upcoming colder months. For energy delivery companies, the fall challenge is keeping customers happy while simultaneously working to a...
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Mistakes Customer Service Reps Make That Lose Propane/Oil Sales
Your Customer Service Representatives are your company’s front line and play a critical role in your brand’s overall success. They are the gatekeepers to great propane sales. But propane/gas companies have a problem. Customer Service Reps aren’t sale...
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Mistakes Customer Service Reps Make That Lose Sales
Your Customer Service Representatives are your company’s front line and play a critical role in your brand’s overall success. They are the gatekeepers to great sales. But here’s the problem: Customer Service Reps aren’t salespeople. They don’t have t...
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Ramp-Up For the Recovery
All things must eventually come to an end. It is part of the ebb and flow of life. COVD-19 has certainly been a difficult curveball thrown at the world but thankfully, we know that nothing lasts forever. We have all begun to adjust to the new normal ...
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Give Your Oil and Propane Company a Competitive Edge By Embracing a Digital Future
Let’s focus on the positive for a moment. It’s pretty impressive how quickly much of the workforce has been able to transition into working from home since March. It may not have been perfectly seamless (the supreme court toilet flush comes to mind),...
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